what exactly do we do?
Each programme is tailored to our client's needs, so every account is different. A large part of our work involves helping our clients garner publicity across the right media channels. And how do we do that? We approach the media to interest them in helping us tell your story. When news is compelling and relevant, editors and journalists will have it published. And when readers identify with your piece, they'll pass the word on. The best part - the media don't charge for accepting your news!
Though it sounds simple, it's really about who we know that makes the difference. Our frequent contact with members of the media results in numerous meaningful relationships. And our media colleagues have come to trust Red Bug and the news pieces that we provide. By engaging us, you'll be tapping on these existing relationships to get your news out there.